How to Use Pinterest for Blogging? Drive Traffic to Your Blog

Pinterest is no longer just a site to look through for recipes, crafts, and home design. Everything has changed! Pinterest can be used for business purposes, such as marketing your blog or website. 

Pinterest has evolved into an essential component of the promotional social media strategy.

Pinterest is one of the most effective social media platforms for driving referral traffic. Pinterest drives 33% more website referral traffic than Facebook.

This post contains six ideas for using Pinterest to generate traffic for your site.


Pinterest blogging

1:Create a Pinterest Blog Board

First and foremost, you must build a Pinterest blog board for your specific blog articles.


A Pinterest board is a terrific method to showcase your blog content and make it easy for followers to find your pieces. It enables you to gather blog followers, who may turn into clients.


Here are some suggestions on how to make a Pinterest board for your blog:


Give your board a catchy name

Your board’s name should represent the topics of your blog postings. For example, if you own a hobby craft business and blog about crafts and DIY projects, name your Pinterest board after the blog on your website. This includes phrases like “hobby craft” or “My Hobby Blog.” As a result, traffic between the two platforms will be more united.


Create more sections within your board


Pinterest sectionsYour board must feature many themes or categories. This will make it easier for consumers to find the content they are looking for. For example, if you blog about fashion and lifestyle subjects, divide your pins into parts like “Summer Fashion” and “Winter Fashion.”


Make your boards searchable

Add keywords to your board names. This will make it easier for consumers to find your pins while searching on Pinterest. Furthermore, by utilizing appropriate hashtags, you can ensure that your material appears in the correct search for each topic on your board.


2:Make Eye-Catching Pins

The key to being seen on Pinterest is to pin high-quality photographs to your boards. Use a combination of graphics and photographs.

One simple trick that can make a big difference when pinning to attract traffic to your blog is to include the title of your blog article in your pin photos. This will assist visitors to understand what your post is about and why they should click over to read it right away.


Additionally, putting keywords in your titles will make it easier for potential readers to find your pins. So, the next time you create a pin, include the title of your blog article – it might make or break the success of your promotion.

Look at this Pinterest blogging feed for blog pins. Because the titles are printed in the photographs, each of them is equally appealing.

How to Use Pinterest for Blogging? 3:Increase Pinterest Engagement

You must engage with your audience on Pinterest in order for Pinterest to perform its magic in bringing traffic to your blog.

And participation is a two-way street. Your target audience will not always knock on your door. Use Pinterest as a social platform by commenting on other people’s pins, sharing their material, and following like-minded users.

The more you interact with others, the more probable it is that they will interact with you. As a result, you become more visible to your target audience.

To increase interest in your comments section, consider creating interactive posts such as contests, surveys, or DIY projects.

Tips for increasing Pinterest engagement:


  • Make and share interactive content.
  • Pin on a regular and consistent basis, employing Pinterest marketing tools, so you appear in their feeds.
  • Follow those who follow you.
  • Examine your followers’ boards and pins to find out what they prefer.
  • Re-pin, like, and comment on pertinent pins from your followers.
  • Re-pin business leaders and other outstanding stuff that your audience will like.


4: Create a “Pin It” button on your blog

Including a “Pin it” button is an excellent approach to promoting your blog entries and increasing Pinterest traffic.

When a visitor hits the “Pin it” button, they will be able to easily add your blog content to their Pinterest board. This allows their followers to easily view and click on your blog post, perhaps resulting in additional traffic for you.

Furthermore, when people pin your blog content, it frequently appears in the Pinterest search results, which might help you receive additional traffic.

So, if you want an easy approach to promote your blog posts and increase traffic from Pinterest blogging, add a “Pin it” button to your blog!

How can you include a “Pin it” button on your blog?

There are several methods for adding a “Pin it” button to your blog. You can either use a plugin or add the button directly to the code of your blog. If you don’t know how to code, using a plugin is generally the simplest choice.

The Pinterest widget builder is the simplest method to incorporate a pin-it button into your blog. Simply enter the information, and the “Pin it” button will appear on any image on your blog.


5:Make It Simple To Find Your Blog Post Pins

If you want to generate traffic from Pinterest blogging, you should include keywords in your pin titles and descriptions.

When Pinterest blogging users search for themes linked to your site, using keywords will help them find your content. Adding keywords can also assist Pinterest algorithms in understanding what your pins are about and promoting them appropriately.

When selecting keywords, strive to select terms that are relevant to your blog’s topic and audience.

If you blog about fashion, for example, some useful keywords to use may be “style tips,” “outfit ideas,” or “street style.” If you want to target a specific group, such as millennial women, you might use phrases like “millennial fashion” or “millennial lifestyle.” You may assist in improving Pinterest traffic to your blog by using relevant keywords in your pins.

Here are some ideas for using keywords in your pins:


  • Use proper keywords to describe your message.
  • If you can’t utilize the keywords in your description, use hashtags.
  • Include keywords in your image’s ‘alt’ tags.


6:Utilize Rich Article Pins

Rich Pins are dynamic and allow you to add extra information to your Pins. They are generated by extracting metadata from your website and hence continue to reflect changes made to your website.

Rich Pins are classified into three types:


  1. Pins for products
  2. Pins for recipes
  3. Pins for articles

Of course, we’re interested in Article pins!

When you add an article-rich pin to your board, it not only looks wonderful but also contains more information that can pique people’s curiosity and urge them to visit your site.

It’s also quite simple to set up! All you need is the URL of the blog post you want to promote, and then you can build your pin on the Pinterest developer website. You can be well on your way to attracting major traffic to your site in just a few minutes.


Prepare to Promote Your Blog


So there you have it!

Six easy methods to use Pinterest blogging to boost blog traffic. Of course, this is just the beginning; there are innumerable other ways to make Pinterest work for your site.

These pointers will get you started, and employing SocialPilot’s automation capabilities will make pinning your material a snap.



Is Pinterest a good traffic source?

Pinterest can be a valuable traffic source for visual content and creative niches when optimized effectively.

Does Pinterest pay for bloggers?

Pinterest does not directly pay bloggers, but it can drive traffic to their websites, helping monetization.

How do I promote my blog on Pinterest?

To promote your blog on Pinterest, create visually appealing pins, use keywords, engage with the community, and schedule pins strategically.

1 thought on “How to Use Pinterest for Blogging? Drive Traffic to Your Blog”

  1. Thanks for sharing such a great information.. It really helpful to me..I always search to read the quality content and finally i found this in you post. keep it up!

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